We foster democratic principles in emerging international markets through entertaining, informative, engaging, and financially sustainable media programs. PMI strives to harness popular media as a vehicle for improving freedom of expression, inspiring accountable governance, and encouraging democratic principles as part of a discursive society. We strengthen the capacity of local teams in emerging markets to produce compelling and sustainable media that appeals to target demographics.
Grounded in the belief that political efficacy leads to more participatory governance, our news and political satire media programs engage citizens and decision-makers on pressing national issues. The digitally integrated programs have potential to become major sources of current affairs for audiences while modeling sustainable business practices through sophisticated marketing.
creative & technical
Through applied training and mentoring, we strengthen local teams' skill sets to create quality content at high production standards.
marketing & Business
PMI develops informed marketing plans to generate profit and sustainability while boosting audience loyalty.
research & evaluation
We harness mixed research methods to capture impact, incorporate feedback, and demonstrate reach.
is a social enterprise committed to enhancing attitudes and behavior through innovative and popular media. With a focus on entertaining formats, we promote:
• Media Development
• Audience Engagement
• Media Literacy
• Market Metric Transparency
• Freedom of Expression